Greek as a theme
(ANSA) – MILAN, MARCH 05 – The sisters Gigi and Bella Hadid, Irina Shayk, the co-conductor of Sanremo Vittoria Ceretti, the curvy beauty of Precious Lee: only tops – chatting among themselves, fixing their clothes and hair, fighting over a handbag – for Versace, which today presented online – shortly after Milan Fashion Week – its collection for next winter, starring the Greek key, the symbol of the maison.
“Making a digital event has its advantages”, said Donatella Versace, announcing that the collection would be presented today, therefore outside the calendar of Milanese catwalks.
And from this experience, the maison’s first video show behind closed doors, which last season had invited its workers as an audience, “I understood – says Donatella Versace – that this is really the future, a new way of communicating collections. . Supermodels are like actresses, they are capable of bringing clothes to life, like playing a character. ” And the collection for next winter is also a turning point, which chooses the Greca motif as a recurring theme, combined with the Versace logo and reinterpreted as a labyrinth with a 3D effect.
The same motif that becomes the frame of the show, with the video set in a vertical maze from which the models come out only at the end of the show. For her, everything is short, mini: bustier vests leave the belly uncovered, trapeze skirts, shortened trousers and metallic mesh dresses as simple as a T-shirt are hoisted over platform sandals. On the head, foulard with the new graffiti print in the shape of the Medusa smiley, in the hand or on the shoulders the new La Greca bags. Clean lines and strong colors, from black to fluorescent tones, to convey – explain from the maison. power and self-confidence, in full Versace style.
Vertical and slender shapes also for him, who wears tailored jacquard suits with Greek frets, vinyl trench coats, embroidered suits and tuxedos with sparkling lapels with Bermuda shorts.